Olivers Dental Studio

Olivers Dental Studio

Friday, 27 August 2010

2010 The Re Brand Year for Olivers Dental Studio Sunderland Dentist

Hi folks,
Sorry its been a while, but what a year it's been for us.......
2010 has seen in excess of quarter of a million pounds invested in our popular Sunderland dental studio with the aim of leading the way for our patients in dental care provision.
The dental market is a competitive world these days and falling behind isn't on the agenda at Oliver's.

Brand Oliver's
Our well known logo

As a large dental facility it became obvious to us that as well as providing first rate care in a high quality environment our corporate image was becoming important. Our old blue for boys branding was looking dated and a little cold and so with the help of professional advice and an imaginative team of dental nurses we changed direction.

Oliver's Dental Studio
Home of the Red Shoe Girls
Dental demand is often driven by the ladies and so a warmer and softer Burgundy shade was chosen to make the girls feel at home without upsetting the butch boys of the North East. We had a complete redecorate around these colours and our extensive team of support staff had a fashion upgrade. Looking great in their new black and piped red uniforms , we played our trump card ,red shoes !! Boy have our teams red shoes added to our branding. 

To compliment our internal changes we thought we had better let the world know we are here and so our front garden had a major hair cut and two new branded signs have grown in the garden. You may be able to see us from space now but boy have they had an impact.
In this ever more competitive world it is clear to us that, as they say in Sunderland - "shy bairns get nowt ".
With this in mind we commissioned our brilliant new web site, got down with the kids in the world of twitter, facebook and you tube and reviewed our marketing budgets. After all its no good thinking your good and not telling anybody.We are involved in major reassessment of our customer service,which even though pretty good, is set to become exceptional.
So that is a little look at brand Oliver's which is always work in progress. We hope you like our changes but we are always receptive to your input, and would value your thoughts at our new web site http://www.oliverdental.com/

Be our friend on Facebook - press the like button at Olivers Dental Studio
Follow Michael on twitter       @sunderlandsmile
You tube   http://www.youtube.com/user/mjoliver73?feature=mhum
View our e magazine 
http://www.smile-magazine.co.uk/

Special thanks go to..
Rufus Sunderland - logo design
Guy Levine -Return on Digital  excellent web design and SEO
Tony Gedge - MPOD - for brilliant marketing drive and SEO of our web site
Harry Hall ,Phil Vasey - Red Cabbage /Reds of Sunderland

For all their help with our branding, they are outstanding !

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